Lowe's Canada's in-house innovation rewarded during the 2022 Retail Council of Canada's Excellence in Retailing Awards Gala

New myredvest technology enhances the customer experience with a simple and easy checkout experience

Boucherville, QC – June 1, 2022 – Lowe’s Canada, one of Canada’s leading home improvement retailers operating or servicing some 450 corporate and affiliated stores under different banners, proudly accepted an award for the In-Store Experience & Design category (tied) during the Retail Council of Canada’s (RCC) Excellence in Retailing Awards Gala. This event celebrates Canada’s retail innovators and game changers by spotlighting accomplishments, new ideas, and the very best in Canadian retail leadership.

The award for In-Store Experience & Design recognizes Lowe’s Canada’s implementation of myredvest, an innovative self-serve and assisted checkout solution that adds value to the in-store shopping experience. Multiple teams across Lowe’s Canada designed and developed this user-friendly platform in-house and delivered it to customers and associates at 51 Lowe’s, RONA, and Réno-Dépôt stores in Canada in under two years.

"With our omnichannel mindset, we are always looking for ways to offer an optimized and seamless customer experience across all channels. Myredvest provides a simple and easy checkout experience while reducing wait times and freeing up our associates to focus on serving our customers on the floor," said Malcolm Parks, Senior Vice-President, Stores. "Despite working through a period marked by IT hardware shortages, our new technology was conceived, developed, and rolled out in record timing and under challenging circumstances. This award is dedicated to the hundreds of associates across our network who stepped up to this huge opportunity to enhance our customer checkout experience.”

Myredvest’s success positions Lowe’s Canada to develop more in-house products that enhance the customer journey.

“We are working together to bring forward-looking projects to life that better serve our customers,” said Christian Castonguay, Divisional Vice-President, Infrastructure and Applications, IT at Lowe’s Canada. “Myredvest’s underlying technology is now the cornerstone of our technological vision as we move forward with developing new generations of next-level customer resources.”

This is Lowe’s Canada’s fourth RCC award in the last five years. During the 2021 Gala, Lowe’s Canada was awarded ex-aequo the RCC’s Omni-Channel Award for its commitment to improving customer experience on every channel. RCC finalists and award winners are selected after an extensive consideration by a jury of retail industry experts.

To share this news on social media, please use @Lowe’s Canada (LinkedIn) and @LowesCanadaCorp (Twitter).

About Retail Council of Canada

Retail is Canada's largest private-sector employer with over 2 million Canadians working in our industry. The sector annually generates over $78 billion in total compensation. Core retail sales (excluding vehicles and gasoline) were over $433B in 2021. Retail Council of Canada (RCC) members represent more than two-thirds of core retail sales in the country. RCC is a not-for-profit industry-funded association that represents small, medium, and large retail businesses in every community across the country. As the Voice of Retail™ in Canada, we proudly represent more than 45,000 storefronts in all retail formats, including department, grocery, specialty, discount, independent retailers, and online merchants. www.retailcouncil.org.

About Lowe’s Canada

Lowe’s Companies, Inc. (NYSE: LOW) is a FORTUNE® 50 home improvement company serving approximately 19 million customer transactions a week in the United States and Canada. With fiscal year 2021 sales of over $96 billion, Lowe’s and its related businesses operate or service nearly 2,200 home improvement and hardware stores and employ over 300,000 associates. Based in Boucherville, Quebec, Lowe’s Canadian business, together with its wholly owned subsidiary RONA inc., operates or services some 450 corporate and independent affiliate dealer stores in a number of complementary formats under different banners, which include Lowe’s, RONA, Reno-Depot, and Dick’s Lumber. In Canada, they have more than 26,000 associates, in addition to approximately 5,000 employees in the stores of independent affiliate dealers operating under the RONA banner. For more information, visit lowescanada.ca.